We are Comfi

We are reshaping the B2B payments landscape by offering solutions that empower any B2B company to scale rapidly and securely

Comfi in numbers

Founded

Suppliers

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Team members

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Deal financed

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Our story

Founded in 2023, Comfi has built a network of over 200 suppliers, financing 3,000+ deals across industries like F&B, healthcare, automotive, showing our commitment to supply chain industries.

Our mission

Comfi’s mission is to build a financially healthier generation of supply chain businesses by democratizing and simplifying B2B payments.

What people says

With Comfi, these headache disappeared

Before Comfi we used to offer in-house credit terms which were undermining our cash flow and burdening collections. With Comfi, these headaches are gone.

We’ve exponentially grown our deals

Partnering with Comfi has transformed our business, rapidly expanding our deals and solidifying our position as the top choice for auto auction dealers.

2X increase in order value and acquired +50% new clients

We’ve seen a 2X increase in order value and acquired +50% new clients without any concerns about their creditworthiness.

Comfi in action

Comfi has partnered with Instacar Buyers,  a car trading platform in the UAE

Comfi team joined by their most attentive mentor Colin at 500 Sanabil Program in Saudi

Comfi has partnered with KMTE, a major meat supplier in the UAE

Comfi team introducing the platform to one of the largest medical supplies company Medikabaazar

Comfi regularly visits B2B events to stay ahead of trends and built networking

Amal, co-founder at Comfi, and Mohammed, portfolio manager at 500 Global sharing a bright moment together at the Demo Day

Comfi regularly visits B2B events to stay ahead of trends and built networking

Comfi partnering with largest lubricant oil supplier in UAE – Lubrex

Capturing a lively moment from the Demo Day, cultivating the new B2B payment culture

Our values

We’re one team

To go far, we must go together. At Comfi, we rely on each other for input and guidance, using open channels and documents to keep everyone informed.

Amp it up

Act fast. Respond today, not tomorrow. We make decisions with enough information, prioritize high-impact projects, and choose simple, shippable solutions over perfection.

We win when customers win

Comfi succeeds when our customers do. We involve clients in every decision, obsess over their success, and expect our teammates to prioritize their interests.